Japan Tobacco International by SOM

New headquarters for Japan Tobacco International in Geneva, Switzerland.

The new JTI Headquarters provides an open-plan workplace for 1,200 employees of the company, which has been based in Switzerland for nearly 50 years, and which is behind tobacco brands including Winston, Benson & Hedges and Camel. Designed by SOM's London office, the nine-story building was envisioned as a single clean shape, rather than breaking the large structure down with different visual elements as would often happen with a project of this size. Its angular form is the result of two raised corners. These give the structure its tilted profiles, and also lead through to the central courtyard, designed to provide a place of retreat for both JTI employees and the surrounding community.